zcbot/skills/ppt/templates/brands/google/design_spec.md

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brand_id kind summary primary_color
google brand Google brand identity — multi-product corporate decks, developer events (Google I/O style), education and training in the Google ecosystem #4285F4

Google Brand Specification

Identity-only preset. No SVG page roster — pages are composed freely under these constraints.

I. Brand Overview

Property Value
Brand Name Google
Use Cases Product launches, developer events (Google I/O style), corporate updates, multi-product decks, ecosystem education / training
Tone Modern, friendly, optimistic, clear, multi-color expressive

II. Color Scheme

Role HEX Provenance Notes
primary #4285F4 fact Google Blue — extracted from google_g_logo.svg
secondary #34A853 fact Google Green
accent (warm) #FBBC05 fact Google Yellow
accent (alert) #EA4335 fact Google Red
text #202124 approx Standard Material / Google product UI text
bg #FFFFFF fact

The four primary brand colors (Blue / Green / Yellow / Red) carry equal weight in Google brand usage; the primary / secondary / accent role split above is a slide-layout presentation hierarchy convention, not a brand prominence statement. Strategist may rotate any of the four into the dominant role per page rhythm.

III. Typography

Role Family Weight
title Google Sans, Roboto, "Microsoft YaHei", sans-serif 500700
body Roboto, "Microsoft YaHei", sans-serif 400

Google Sans is a proprietary brand font; decks rendering on machines without it installed should either embed it into the PPTX or accept the Roboto / Microsoft YaHei fallback. When locking, Strategist notes "requires install or PPTX embed".

Google uses a dual-lockup brand system — pick by context, never combine on the same page.

File Form Usage
./google_wordmark.svg Full "Google" wordmark (272×92) Cover hero, ending sign-off, any moment the full brand reads at a glance
./google_g_logo.svg Square multi-color "G" mark (24×24) Header / footer corners, page-number neighbors, tight badges, any small-size moment where the wordmark would become illegible
  • Cover: prefer wordmark
  • Per-page: optional — only when wordmark or G mark genuinely fits the layout; do not stamp every page
  • Clearspace: leave at least 0.5× logo height of empty space on all sides; never overlap text or photographic backgrounds

V. Voice & Tone

  • Formality: neutral
  • Person: we / you (English), 我们 / 你 (Chinese)
  • Emoji: allowed
  • Abbreviations: common-abbrev-allowed

VI. Icon Style

  • Preference: filled

Aligns with Material Icons' default filled style. When the deck uses templates/icons/, prefer tabler-filled or chunk-filled; avoid stroke-only libraries to stay consistent with Google's product UI aesthetic.